Wednesday, 2 May 2012

WHY EVERYONE FAVOURITE IS SAMSUNG

Recently the phone maker Samsung  have over ran Nokia to become leading brand world wide.This is according to news.In africa it has become the most sort phone.
But what has made it shine you may ask..?simple the  marketing concept  of the products,technology flexability and affodability.

In third world country mobile technology is a big boom thus the brand has developed unique technologies that host the growing demand.In kenya airtel kenya and samsung  patnered for its channel of distribution across africa last year ,this has seen billbords,shops,and marketers springing up for the brand.
     
Apart from adverts the brand has also tapped the talents across the region by providing scolarships for electronic  and application student  in Samsung Engineering Acadamey  who are laterabsorbed by sumsung and used products for africa.

Technologicaly wise sumsung developed a twin sim phone which helped driving the small business traders and individuals.
the company also held a more visciuos campaighn in its promotion of galaxies smart phone.The phone has more better features and lower price  than iPhones,this has made more than succcess in sales  around the world.

No comments:

Post a Comment